{"product_id":"longines-mens-metal-strap-parallel-import-with-2-year-warranty-l4-974-3-91-7","title":"Longines Men's Metal Strap Parallel Import with 2 Year Warranty L4.974.3.91.7","description":"\u003ctable style=\"width:100%\"\u003e\n\u003ctr\u003e\u003ctd colspan=\"2\" style=\"font-weight:800; padding:5px;background:#d9d9d9;\"\u003eBrand History\u003c\/td\u003e\u003c\/tr\u003e\n\u003ctr\u003e\u003ctd colspan=\"2\"\u003eIn 1832, Auguste Agassiz, the brother of naturalist Louis Agassiz, delved into the world of watchmaking at a watch sales company in Saint-Imier, Switzerland, under the name \"Agassiz \u0026amp; Co.\" He successfully expanded the sales network of watches made through domestic industry at the time, reaching as far as America and other continents. In the mid-1850s, Ernest Francillon, Agassiz's nephew, took over the business. Francillon consolidated the manufacturing processes of watches that were previously done in separate locations into one place, striving to improve the watchmaking methods. In 1867, at a location called \"Longines\" on the right bank of the Suze River (flowing through the Saint-Imier valley), the \"Longines Factory\" was established where watch assembly and finishing could be done in a mechanical way in one place. Francillon then brought in a young engineer from his family, Jacques David, to develop the necessary machinery to improve the watch manufacturing process. Production continued to expand until the 1930s. By 1911, the \"Longines Factory\" employed over 1,100 workers and was exporting its products worldwide. Longines' technical research efforts were rewarded in various ways, winning over 10 Grand Prix awards by the 1929 Barcelona International Exposition, becoming known as the \"most awarded brand.\" In 1989, Francillon registered the name Longines and the winged hourglass logo as trademarks. Longines, registered with the World Intellectual Property Organization (WIPO), is a brand that uses the same registered trademark and logo as in the past. Evolving watchmaking technology at the factory gradually established a special relationship with the sports world, providing expertise in various fields including the iconic sports of the 20th century. Since its founding in 1832, Longines has been based in Saint-Imier, Switzerland, continuing to create watches with the themes of \"tradition,\" \"elegance,\" and \"performance.\"\u003c\/td\u003e\u003c\/tr\u003e\n\u003ctr\u003e\u003ctd colspan=\"2\" style=\"font-weight:800; padding:5px;background:#d9d9d9;\"\u003eProduct Overview\u003c\/td\u003e\u003c\/tr\u003e\n\u003ctr\u003e\u003ctd colspan=\"2\"\u003eLongines, a popular watch brand since its founding in 1832 in Saint-Imier, Switzerland, has been dedicated to creating timepieces with the themes of \"tradition,\" \"elegance,\" and \"performance.\"\u003c\/td\u003e\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"border-bottom:1px solid #5d5d5d;font-weight:600;\"\u003eAdditional Information\u003c\/td\u003e\n\u003ctd style=\"border-bottom:1px solid #ccc;\"\u003e\u003cul\u003e\u003cli\u003eWarranty: 2 years\u003c\/li\u003e\u003c\/ul\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"border-bottom:1px solid #5d5d5d;font-weight:600;\"\u003eRelease Date\u003c\/td\u003e\n\u003ctd style=\"border-bottom:1px solid #ccc;\"\u003eNovember 20, 2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"border-bottom:1px solid #5d5d5d;font-weight:600;\"\u003eRetail Price\u003c\/td\u003e\n\u003ctd style=\"border-bottom:1px solid #ccc;\"\u003e¥ 282,700.00 JPY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"LONGINES","offers":[{"title":"Default Title","offer_id":42183945519188,"sku":"L4.974.3.91.7","price":182771.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/7401\/5828\/files\/8246a9b1883f43c12e1b1a141aa21ca2.jpg?v=1750822655","url":"https:\/\/www.ippojapanwatch.com\/ja\/products\/longines-mens-metal-strap-parallel-import-with-2-year-warranty-l4-974-3-91-7","provider":"IPPO JAPAN WATCH ","version":"1.0","type":"link"}