{"product_id":"longines-nan-reel-white-parallel-import-l4-259-4-12-6","title":"Longines L4.259.4.12.6 Master Collection Quartz Men's Stainless Steel 40mm Watch","description":"\u003ctable style=\"width:100%\"\u003e\n\u003ctr\u003e\u003ctd colspan=\"2\" style=\"font-weight:800; padding:5px;background:#d9d9d9;\"\u003eBrand History\u003c\/td\u003e\u003c\/tr\u003e\n\u003ctr\u003e\u003ctd colspan=\"2\"\u003eIn 1832, Auguste Agassiz, brother of the renowned naturalist Louis Agassiz, ventured into the world of watchmaking at a Swiss watch sales company. Under the name Agassiz \u0026amp; Co., he successfully expanded the distribution network of watches made through cottage industry to America and beyond. In the mid-1850s, Ernest Francillon, Agassiz's nephew, took over the business. Francillon consolidated the scattered manufacturing processes into one location to improve watchmaking methods. In 1867, he established the \"Longines Factory\" on the right bank of the Suze River, where watches could be assembled and finished using mechanical methods in one place. Francillon brought in a young engineer, Jacques David, to develop the necessary machinery for enhancing the watchmaking process. Production continued to expand until the 1930s. By 1911, the Longines Factory employed over 1,100 workers and shipped its products worldwide. Longines' technical research efforts were rewarded in various forms, earning over 10 Grand Prix awards by the 1929 Barcelona International Exposition, establishing the brand as the most awarded. In 1989, Francillon trademarked the name Longines and the winged hourglass logo. Longines, registered with the World Intellectual Property Organization (WIPO), is one of the oldest brands to use the same registered trademark and logo. Through evolving manufacturing techniques at the factory, Longines gradually built special relationships with the sports world, providing expertise in various fields, including the iconic sports of the 20th century. Since its founding in 1832, Longines has been based in Saint-Imier, Switzerland, continuing to create watches with the themes of \"tradition,\" \"elegance,\" and \"performance.\"\u003c\/td\u003e\u003c\/tr\u003e\n\u003ctr\u003e\u003ctd colspan=\"2\" style=\"font-weight:800; padding:5px;background:#d9d9d9;\"\u003eProduct Overview\u003c\/td\u003e\u003c\/tr\u003e\n\u003ctr\u003e\u003ctd colspan=\"2\"\u003eLongines, founded in 1832 and based in Saint-Imier, Switzerland, is a brand that has been dedicated to watchmaking with the themes of \"tradition,\" \"elegance,\" and \"performance.\"\u003c\/td\u003e\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"border-bottom:1px solid #5d5d5d;font-weight:600;\"\u003eDial\u003c\/td\u003e\n\u003ctd style=\"border-bottom:1px solid #ccc;\"\u003eAnalog\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"border-bottom:1px solid #5d5d5d;font-weight:600;\"\u003eBand Type\u003c\/td\u003e\n\u003ctd style=\"border-bottom:1px solid #ccc;\"\u003eMetal Band\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"border-bottom:1px solid #5d5d5d;font-weight:600;\"\u003eOther Features\u003c\/td\u003e\n\u003ctd style=\"border-bottom:1px solid #ccc;\"\u003e\u003cul\u003e\n\u003cli\u003eRadio Reception: No\u003c\/li\u003e\n\u003cli\u003eCalendar Function: Yes\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"border-bottom:1px solid #5d5d5d;font-weight:600;\"\u003eRelease Date\u003c\/td\u003e\n\u003ctd style=\"border-bottom:1px solid #ccc;\"\u003e2016\/09\/08\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"border-bottom:1px solid #5d5d5d;font-weight:600;\"\u003eRetail Price\u003c\/td\u003e\n\u003ctd style=\"border-bottom:1px solid #ccc;\"\u003e¥ 128,000.00 JPY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"LONGINES","offers":[{"title":"Default Title","offer_id":42183948042324,"sku":"L4.259.4.12.6","price":128000.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/7401\/5828\/files\/0066644c2d2765ffbee07812ff575380.jpg?v=1750822842","url":"https:\/\/www.ippojapanwatch.com\/ja\/products\/longines-nan-reel-white-parallel-import-l4-259-4-12-6","provider":"IPPO JAPAN WATCH ","version":"1.0","type":"link"}